Capabilities Statement

In 1987, Identifix started out as an auto repair hotline offering live technical assistance to professional shop owners and technicians seeking a trusted second opinion and additional expertise on various vehicle issues. More than 4 million calls later, our Repair Hotline is still providing personal service to customers across North America with over 45 OE factory-trained, ASE Master, L1 Carline Specialists.These hotline interactions have enabled us to compile an exclusive database of short-cut tests and confirmed fixes which have been documented and made available in our award-winning online tool, Direct-Hit.

With over 1,000,000 Hotline Archives, Direct-Hit is the industry’s largest and most reliable source of continually updated, experience-based information for what breaks on vehicles, when the issue commonly occurs and how to fix it. Direct-Hit also includes genuine OEM service and repair information for unedited factory data you can count on which is updated daily.

Headquartered in Roseville, Minnesota, Identifix serves customers in the United States, Canada and Latin America.

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